ScrapRcar project, including logo design, icon design for socials, print advert and a website mock up design/ style guide. ScrapRcar wanted their branding to be simple, colourful and friendly. This was achieved by carefully choosing fonts that reflected this alongside the colour palette and imagery. The illustrations/ character was also created to give the brand a friendly face. The character could then be used in advertising and for the storyboard, which was later used as a basis for an animated video.